An Seo Update From Lethal Seo Agency Manchester
There's been a lot written and talked about when it comes to SEO recently. Some of it's true. Some of it's completely untrue and some of it's partly true. One of the problems is that Google, who basically dominate over 85% of the Internet, keeps changing its guidelines, which makes it harder for companies to achieve good SEO results. What was once a proven search engine optimisation technique doesn't achieve the same effect now and Internet agencies have to be even smarter than ever before.
But there are certain things you can do to help that we'd thought we'd share with you. We give our clients some of the best SEO services Manchester has to offer, and we get pretty good results so hopefully, these tips will do the same for your website. If a website doesn't appear high up in Google and the other search engine's rankings, it might as well not exist.
Billions of people around the world, in fact 7 billion in 2012, use the web to obtain information. Indeed 85% of business procurement commences online, and online advertising overtook press and TV in 2010 and now accounts for 25% of all advertising money spent in the UK. SEO nowadays is about content marketing. Your site's content or lack of it, will be an important factor in determining where your site will rank. You have to create great content that people will want to read. But it must tell your customers what you do and incorporate a few keywords naturally into the text. For example, we would use keywords like SEO agency Manchester, SEO company Manchester and SEO services Manchester throughout our website content. But it's really important that you write it from a human perspective not from that of a search engine.
You also need to have content people want to share, download and comment on. The more it's shared, the more people will see it which helps your site's SEO. Great content that's spread around through social media platforms that people look forward to reading will establish you as a leader in your industry. It should be informative, useful and entertaining to be effective. Writing a blog, or getting someone to write one for you, is a must as it's the easiest way to generate new content. You can write about your industry, what interests you and comment on the news. Writing how-to guides and offering advice on a blog helps with your SEO.
At Lethal SEO agency Manchester, we understand the nuances of search engine optimisation. Simply stuffing keywords into your website's copy won't work anymore. Search engines used to have shortcomings that SEO companies could exploit. That's not the case anymore. Now they have to work much harder and obtain results more organically through good quality, regularly updated content.
But there are certain things you can do to help that we'd thought we'd share with you. We give our clients some of the best SEO services Manchester has to offer, and we get pretty good results so hopefully, these tips will do the same for your website. If a website doesn't appear high up in Google and the other search engine's rankings, it might as well not exist.
Billions of people around the world, in fact 7 billion in 2012, use the web to obtain information. Indeed 85% of business procurement commences online, and online advertising overtook press and TV in 2010 and now accounts for 25% of all advertising money spent in the UK. SEO nowadays is about content marketing. Your site's content or lack of it, will be an important factor in determining where your site will rank. You have to create great content that people will want to read. But it must tell your customers what you do and incorporate a few keywords naturally into the text. For example, we would use keywords like SEO agency Manchester, SEO company Manchester and SEO services Manchester throughout our website content. But it's really important that you write it from a human perspective not from that of a search engine.
You also need to have content people want to share, download and comment on. The more it's shared, the more people will see it which helps your site's SEO. Great content that's spread around through social media platforms that people look forward to reading will establish you as a leader in your industry. It should be informative, useful and entertaining to be effective. Writing a blog, or getting someone to write one for you, is a must as it's the easiest way to generate new content. You can write about your industry, what interests you and comment on the news. Writing how-to guides and offering advice on a blog helps with your SEO.
At Lethal SEO agency Manchester, we understand the nuances of search engine optimisation. Simply stuffing keywords into your website's copy won't work anymore. Search engines used to have shortcomings that SEO companies could exploit. That's not the case anymore. Now they have to work much harder and obtain results more organically through good quality, regularly updated content.
