6 Technologies You Should Use Because Your Prospects Are
The technologies available on the Internet are powerful and inexpensive.
In fact, the majority of them are free.
However, to use these marketing tactics you must first learn how to use them properly.
The six technologies outlined below are being used by your customers and prospects.
The first step toward understanding these technologies is to first use them as a "consumer" before using them as a marketer.
RSS Reader - RSS (Really Simple Syndication) is an extremely versatile and powerful technology which allows content to be "pulled" through a "feed" and into a feed reader.
The most common use for RSS is to aggregate content into a a single area.
Set up an RSS reader through Google Reader, Netvibes or something similar.
YouTube - Online video is hot and it is here to stay.
Start using YouTube by viewing videos and studying what works and what doesn't work.
Start using the "Favorite", "Share", "Rate" and "Subscribe" functions in YouTube.
Twitter - Twitter may or may not be a good fit for your business.
The best way to find out if it will be effective is to start using it for personal communications before beginning to market any services.
Start a personal Twitter account and begin using the "Retweet", "Direct Message" and "Pound (#)" functions in Twitter.
Also explore search.
twitter.
com which gives you the ability to search through billions of tweets.
Facebook - Facebook can be a powerful way to market your business.
Begin by building a personal page and take time to learn about "Fan Pages" and "Tagging" as well as familiarizing yourself with the etiquette and protocol on Facebook.
iTunes - iTunes is a fantastic place to distribute audio and video content.
Start familiarizing yourself with the iTunes store and subscribe to a few audio and video podcasts.
Begin using the "Rate" and "Comment" functions in iTunes to rate the podcasts you are listening to.
Email Auto-Responder - Start by seeking out the email lists of good marketers and businesses in your industry.
Study the way that these marketers are using email and take note of what they are doing well.
Learn by doing.
Your customers and prospects are using these six technologies and many more.
You will learn to put these technologies to good use for your business by first becoming a user.
In fact, the majority of them are free.
However, to use these marketing tactics you must first learn how to use them properly.
The six technologies outlined below are being used by your customers and prospects.
The first step toward understanding these technologies is to first use them as a "consumer" before using them as a marketer.
RSS Reader - RSS (Really Simple Syndication) is an extremely versatile and powerful technology which allows content to be "pulled" through a "feed" and into a feed reader.
The most common use for RSS is to aggregate content into a a single area.
Set up an RSS reader through Google Reader, Netvibes or something similar.
YouTube - Online video is hot and it is here to stay.
Start using YouTube by viewing videos and studying what works and what doesn't work.
Start using the "Favorite", "Share", "Rate" and "Subscribe" functions in YouTube.
Twitter - Twitter may or may not be a good fit for your business.
The best way to find out if it will be effective is to start using it for personal communications before beginning to market any services.
Start a personal Twitter account and begin using the "Retweet", "Direct Message" and "Pound (#)" functions in Twitter.
Also explore search.
twitter.
com which gives you the ability to search through billions of tweets.
Facebook - Facebook can be a powerful way to market your business.
Begin by building a personal page and take time to learn about "Fan Pages" and "Tagging" as well as familiarizing yourself with the etiquette and protocol on Facebook.
iTunes - iTunes is a fantastic place to distribute audio and video content.
Start familiarizing yourself with the iTunes store and subscribe to a few audio and video podcasts.
Begin using the "Rate" and "Comment" functions in iTunes to rate the podcasts you are listening to.
Email Auto-Responder - Start by seeking out the email lists of good marketers and businesses in your industry.
Study the way that these marketers are using email and take note of what they are doing well.
Learn by doing.
Your customers and prospects are using these six technologies and many more.
You will learn to put these technologies to good use for your business by first becoming a user.
