Email Marketing: What Will You Need?
Want some free advice? The internet is covered with the web pages of people who claim to be able to help you get rich and, most of the time, they can"t. This article is going to tell you about one way of making money on the internet "" and it"s going to tell you for free.
The truth is this:
Getting rich on the internet is hard work, and takes a certain amount of knowledge and skill. Anyone who tells you they can get you rich within a month is probably trying to make you pay lots of money for something you don"t really need.
However... there certainly are lots of ways to earn money on the internet. These are based on having a real product and learning how to use the internet to find people who want to buy it!
If you have a product you want to sell, then that"s great. The internet is so expansive that you are likely to be able to find people who will want to buy it. If you don"t have a product yet, don"t panic! There are also plenty of people out there who are looking for individuals to sell their products for them. If you are trying to come up with ideas about what you could sell, or if you are looking for people who want affiliates (people to sell things for them), take a look at www.amazon.com to see what items are currently selling well "" it will give you an idea of the sorts of themes you may be able to incorporate into your own product. Also, you may want to check out sites like www.affiliatescout.com to find businesses that are looking for people to run advertising campaigns for them.
Once you have your product, starting to sell it is a piece of cake. To begin with, you may want to try email marketing, and for this you will need the following things:
A computer with an internet connection, and a business email account. Obviously.
A Source of Contacts. Apart from your product, this is the most essential thing for making money online. Unless you have a way to find customers, you"re not going to sell anything at all! Mailing lists are available, which are essentially lists of email addresses belonging to people who might be interested in buying things online. A better way to find customers, however, is to have a really good website you can direct them too. Your website should look professional and interesting, and should feature lots of obvious ways for people to submit their email address to you. Once you have their email address, you know they are interested "" and so you are half way to selling them something! To sell them something, you will need...
Some Killer Sales Copy. Sales copy goes on your website, and in your email marketing materials. If you are a confident writer you can write this yourself "" but if not that"s no big deal; there are lots of freelance writers available online who specialise in writing this sort of thing. Check out www.elance.com or www.guru.com
A Mailing List Handler. This is an essential piece of software. It will basically take all of your business emails and compile the senders into mailing lists based on the nature of their email. It"s a service you are likely to have to pay for, but definitely very valuable if you are serious about online selling! Try one of the free trials available at www.arialsoftware.com
Autoresponder Software. Many mailing list handlers will include autoresponder capabilities. An autoresponder will essentially send an automatic message back to customers that send you their email address "" ensuring that they get a speedy reply without you having to lift a finger.
In the next post, we"ll be talking about how to get started with direct email marketing and will provide an example of how an email marketing strategy might work! See you then.
The truth is this:
Getting rich on the internet is hard work, and takes a certain amount of knowledge and skill. Anyone who tells you they can get you rich within a month is probably trying to make you pay lots of money for something you don"t really need.
However... there certainly are lots of ways to earn money on the internet. These are based on having a real product and learning how to use the internet to find people who want to buy it!
If you have a product you want to sell, then that"s great. The internet is so expansive that you are likely to be able to find people who will want to buy it. If you don"t have a product yet, don"t panic! There are also plenty of people out there who are looking for individuals to sell their products for them. If you are trying to come up with ideas about what you could sell, or if you are looking for people who want affiliates (people to sell things for them), take a look at www.amazon.com to see what items are currently selling well "" it will give you an idea of the sorts of themes you may be able to incorporate into your own product. Also, you may want to check out sites like www.affiliatescout.com to find businesses that are looking for people to run advertising campaigns for them.
Once you have your product, starting to sell it is a piece of cake. To begin with, you may want to try email marketing, and for this you will need the following things:
A computer with an internet connection, and a business email account. Obviously.
A Source of Contacts. Apart from your product, this is the most essential thing for making money online. Unless you have a way to find customers, you"re not going to sell anything at all! Mailing lists are available, which are essentially lists of email addresses belonging to people who might be interested in buying things online. A better way to find customers, however, is to have a really good website you can direct them too. Your website should look professional and interesting, and should feature lots of obvious ways for people to submit their email address to you. Once you have their email address, you know they are interested "" and so you are half way to selling them something! To sell them something, you will need...
Some Killer Sales Copy. Sales copy goes on your website, and in your email marketing materials. If you are a confident writer you can write this yourself "" but if not that"s no big deal; there are lots of freelance writers available online who specialise in writing this sort of thing. Check out www.elance.com or www.guru.com
A Mailing List Handler. This is an essential piece of software. It will basically take all of your business emails and compile the senders into mailing lists based on the nature of their email. It"s a service you are likely to have to pay for, but definitely very valuable if you are serious about online selling! Try one of the free trials available at www.arialsoftware.com
Autoresponder Software. Many mailing list handlers will include autoresponder capabilities. An autoresponder will essentially send an automatic message back to customers that send you their email address "" ensuring that they get a speedy reply without you having to lift a finger.
In the next post, we"ll be talking about how to get started with direct email marketing and will provide an example of how an email marketing strategy might work! See you then.
