There are several important components in an article; You need a title, an introduction to the article itself, the body of the article where you will find the important points, the conclusion or summary of the article and of course you need the resource box.
Let's talk here about the article title.
The article title is arguably one of the most important elements to your article as this is what attracts the reader to your site.
It is vitally important that the title of each of your articles matches precisely what you want the reader to get from the article.
By focusing on this item you are self-selecting the people who are going to be eventually clicking on to your links and subscribing to your list.
Let me give you an example.
Everybody wants to make money online.
Its one of the most popular niches there are.
However, not everyone has the finances it takes to learn from the most experienced coaches available right now.
Let's suppose you are a great online marketing coach and the information you have is very valuable to you as well as your students and it has taken you years and lots of money to get where you are today.
Would it not make sense that when you write your articles that you focus your attention on the people who are both ready for your teaching and have the finances to pay for it.
In order to attract these type of people you would need to craft your article titles so that they would be attracted to reading it as opposed to writing articles to all and sundry online whether they have the resources or not to get involved with you.