Why you should convert your print publication into a digital Flipbook.
What is a Flipbook?
A Flipbook is one of the many names for a digital publication and it is another way to describe the interactive page-turning effect associated with popular digital magazines you see online. Additionally, a Flipbook allows publishers to incorporate features directly onto their publication such as print capability, PDF download, digital sharing, ad serving, and viewer tracking and reporting. These features provide a Flipbook with increased value in terms of reader experience and interaction.
Advantages of Converting a Print Publication into a Digital Flipbook
Interested readers are spending more time each day online. If your publication is not in a Flipbook format, you are missing out on the increased exposure and expanded circulation potential of your content to those readers. Print, postage and other distribution costs are on the rise. You can dramatically change the economics of a publication by converting it to a Flipbook either in addition to or as extension of your print publication. And while you can decrease your print and distribution costs significantly, a Flipbook can provide some exciting new ways for your readers to view your content and in turn give your advertisers increased value. Let's look at a few ways in which this is possible...
Provide an Interactive Experience
A Digital Flipbook [http://www.pageturnpro.com/examples.aspx] can display rich media like video and animation around and within your content which draws your readers further into the page. Where a hardcopy of your publication can only offer static copy and imagery, a Flipbook raises the bar and provides your readers with a whole new experience they can't receive from print. It's interactive. Your readers can immediately respond to things they see (and hear) within the digital pages of your Flipbook. Additionally, readers can search the content of your Flipbook easier and faster within a single publication or across an archive of your digital Flipbooks.
Track User Behavior
If you circulate a publication then you want to know what your readers think and how they interact with your printed Digital publication. Unfortunately, print surveys for these publications are costly, time consuming and very rarely are they a 100% sampling of your audience. With a Flipbook version of your print publication, you will always have the answer for key demographic and behavioral questions about your readers such as:
* How many readers actually read your Flipbook at any point in time?
* How long did they spend between the covers of your Flipbook?
* What held their interest the longest?
* What caused them to follow through on a call-to-action within your Flipbook?
* Where did they go after they were finished with your Flipbook?
* How many passed your Flipbook along to friends or colleagues?
And if you have advertisers within the pages of your Flipbook, this allows them to see information about their campaign in real time just as they would via a Web site.
Increase Advertising Earnings
Speaking of advertising, with a Flipbook you can open new doors for your advertising possibilities that can translate into increased earnings. What wasn't possible in print can be possible in a Flipbook. Things like rich media ads (video commercials, context and search-sensitive ads, and overlays) combined with the ability to track and report at a detailed level can lead to a higher return-on-investment for your advertisers.
How do I create a Flipbook quickly and easily without spending a lot of money?
You can literally create a Flipbook version of your printed publication with just a few clicks of your mouse and for just a few dollars a month! In fact, try before you buy. Creating a trial version of your Flipbook to actually see and test the features and benefits of having a Flipbook version should be a part of your decision making process. All you need is a PDF of your print publication. You can set up a free trial account (no obligations) at PageTurnPro (www.pageturnpro.com). Once you have an account, all it takes is 3 easy-to-follow steps:
1. Upload your PDF file.
2. Configure your digital publication (i.e., provide a short description and select features you would like to enable).
3. Click CONVERT.
In no time at all, you will have a hosted URL for your Flipbook which you can forward to your friends, colleagues or just embed in your e-mails or Web site. It is that simple.
A Flipbook is one of the many names for a digital publication and it is another way to describe the interactive page-turning effect associated with popular digital magazines you see online. Additionally, a Flipbook allows publishers to incorporate features directly onto their publication such as print capability, PDF download, digital sharing, ad serving, and viewer tracking and reporting. These features provide a Flipbook with increased value in terms of reader experience and interaction.
Advantages of Converting a Print Publication into a Digital Flipbook
Interested readers are spending more time each day online. If your publication is not in a Flipbook format, you are missing out on the increased exposure and expanded circulation potential of your content to those readers. Print, postage and other distribution costs are on the rise. You can dramatically change the economics of a publication by converting it to a Flipbook either in addition to or as extension of your print publication. And while you can decrease your print and distribution costs significantly, a Flipbook can provide some exciting new ways for your readers to view your content and in turn give your advertisers increased value. Let's look at a few ways in which this is possible...
Provide an Interactive Experience
A Digital Flipbook [http://www.pageturnpro.com/examples.aspx] can display rich media like video and animation around and within your content which draws your readers further into the page. Where a hardcopy of your publication can only offer static copy and imagery, a Flipbook raises the bar and provides your readers with a whole new experience they can't receive from print. It's interactive. Your readers can immediately respond to things they see (and hear) within the digital pages of your Flipbook. Additionally, readers can search the content of your Flipbook easier and faster within a single publication or across an archive of your digital Flipbooks.
Track User Behavior
If you circulate a publication then you want to know what your readers think and how they interact with your printed Digital publication. Unfortunately, print surveys for these publications are costly, time consuming and very rarely are they a 100% sampling of your audience. With a Flipbook version of your print publication, you will always have the answer for key demographic and behavioral questions about your readers such as:
* How many readers actually read your Flipbook at any point in time?
* How long did they spend between the covers of your Flipbook?
* What held their interest the longest?
* What caused them to follow through on a call-to-action within your Flipbook?
* Where did they go after they were finished with your Flipbook?
* How many passed your Flipbook along to friends or colleagues?
And if you have advertisers within the pages of your Flipbook, this allows them to see information about their campaign in real time just as they would via a Web site.
Increase Advertising Earnings
Speaking of advertising, with a Flipbook you can open new doors for your advertising possibilities that can translate into increased earnings. What wasn't possible in print can be possible in a Flipbook. Things like rich media ads (video commercials, context and search-sensitive ads, and overlays) combined with the ability to track and report at a detailed level can lead to a higher return-on-investment for your advertisers.
How do I create a Flipbook quickly and easily without spending a lot of money?
You can literally create a Flipbook version of your printed publication with just a few clicks of your mouse and for just a few dollars a month! In fact, try before you buy. Creating a trial version of your Flipbook to actually see and test the features and benefits of having a Flipbook version should be a part of your decision making process. All you need is a PDF of your print publication. You can set up a free trial account (no obligations) at PageTurnPro (www.pageturnpro.com). Once you have an account, all it takes is 3 easy-to-follow steps:
1. Upload your PDF file.
2. Configure your digital publication (i.e., provide a short description and select features you would like to enable).
3. Click CONVERT.
In no time at all, you will have a hosted URL for your Flipbook which you can forward to your friends, colleagues or just embed in your e-mails or Web site. It is that simple.